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StarTimes wins broadcast rights for 2019/20 GPL

StarTimes wins broadcast rights for 2019/20 Ghana Premier League

January 8, 2020 By Emmanuel K. Budu-Annor
The firm beat off competition from six others to return as the league's official broadcaster.

Africa Pay TV giants StarTimes has finally re-acquired the rights to broadcast the 2019/20 Ghana Premier League. An announcement by the Ghana Football Association on Wednesday confirmed the firm's status as the official broadcast partner for the league over the next five years.

StarTimes first won the bid to telecast games in the GPL in 2016 but saw an existing ten-year contract, worth $17.9 million and signed under ex-GFA President Kwesi Nyantakyi, terminated by the new administration. Led by Kurt E. Okraku, the recently established administration stated in December that it was open to taking bids from media organisations interested in broadcasting competitions in the ongoing Ghana Premier League season.

Last week, the Ghana Football Association revealed that up to seven media organisations had put in a bid for the television rights to screen this season's league as well as the FA Cup and the Women's Football League. On Wednesday, they confirmed StarTimes' status as the official media partner.

"StarTimes named as Television Rights Holder of the Ghana Premier League and the FA Cup," a GFA statement on its official website read.

"The Ghana Football Association is delighted to announce to its stakeholders that StarTimes Ghana is the new Television Rights Holders of the Ghana Premier League and the FA Cup.

"StarTimes emerged winners of the competitive bidding process after the GFA accepted their offer, which was the best among other bids.

"StarTimes will sign a five-year agreement with the GFA worth 5.25m US Dollars to be the exclusive Television Rights owner of the Ghana Premier League and the FA Cup with immediate effect.

"Meanwhile, the GFA has decided to make highlights of the Ghana Premier League and the FA Cup available to other television stations in a non-exclusive category," the GFA statement continued.

"As part of the agreement, part of the monetary consideration will be used to produce matches and highlights of the Division One League, the Women's Premier League and Women's FA Cup to give the competitions the needed visibility.

"The GFA, will, in due course, announce names of television stations who have been granted non-exclusive rights for the highlights shows.

"The Ghana Football Association welcomes StarTimes as its partner and is looking forward to having a fruitful and mutually beneficial relationship."

The 2019-20 Ghana Premier League commenced on December 28 but had been without an official TV partner.

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